Media Placement on Selected Publications
We secure publication on news and industry outlets you approve — chosen against clear quality criteria, with transparent metrics and honest reporting on every placement.
Publication on Outlets Chosen With You
Media placement is a focused service: we prepare content that meets a publication’s editorial requirements and secure its publication on selected news or industry outlets. The difference is in the selection — publishers are chosen per campaign against agreed criteria, not pulled from a fixed list or a mystery network.
Before anything goes live, you see which outlets we are targeting and why: their category, their market, their relevance to your brand. You approve the shortlist. Then we prepare the content, handle the editorial requirements and report every live URL once published.
What every placement campaign includes
- Publisher selection against defined, agreed criteria
- Country-specific and industry-relevant publication options
- Publisher quality evaluation — metrics reported, not hidden
- Organic traffic transparency and DR/DA reporting
- Content preparation to each outlet’s editorial requirements
- Link attribute transparency and live URL reporting
A Clear Publication Workflow
From publisher selection to live URLs — every step defined, documented and visible to you.
Selection & Evaluation
We propose publishers matched to your target country, industry and goals. Each candidate comes with quality evaluation: category fit, organic traffic transparency and DR/DA figures, so you can approve with full information.
Content Preparation
Every outlet has editorial requirements. We prepare content that meets them — structure, tone, disclosures and link attributes agreed with you before submission.
Publication & Reporting
Once published, you receive the live URL, the final link attributes and placement details in a clear delivery report — with a delivery timeframe set at the start of the campaign.
Honest by design: publishers are selected per campaign against these criteria — we do not publish fixed publisher lists, fabricate traffic statistics or promise guaranteed approvals. Publications set their own editorial standards, and we work within them.
How We Evaluate Every Outlet
Country-Specific Placements
Placements can be targeted by country and market, so your coverage reaches the audiences that matter to your business — with publishers relevant to that region.
Learn More →Metrics You Can Verify
We report each publisher’s DR/DA and available organic traffic data transparently. Metrics are shared as observed — never inflated, never rounded in our favour.
Learn More →Editorial Fit
Industry relevance comes first: we evaluate what a publication actually covers and how your content fits its editorial requirements before recommending it.
Learn More →Media Placement vs Digital PR
Two routes to coverage — with different mechanics and different expectations.
| Media Placement | Digital PR | |
|---|---|---|
| What it is | Securing publication on selected outlets against defined criteria | Story-led earned coverage through journalist outreach and media relations |
| Selection | Publishers chosen per campaign with you — category, country and metrics agreed upfront | Target publications chosen for the story; editors decide what runs |
| Content | Prepared to each outlet’s editorial requirements and agreed in advance | Campaign assets and pitches built around a newsworthy story |
| Reporting | Live URLs, link attributes and placement details per publication | Editorial coverage, brand mentions and relevant backlinks earned |
If you want story-led earned coverage rather than selected outlet placements, see Digital PR. If you need announcement syndication, see press release distribution. Many brands combine media placement with e-commerce link building for a balanced authority profile.
Transparent Placement Packages
Packages below are templates — publisher category, country, volume and delivery terms are finalised per campaign against your criteria and confirmed in your proposal.
- [EDITABLE: e.g. 1–2 placements]
- [EDITABLE: publisher category — e.g. general news / niche industry]
- [EDITABLE: country targeting — e.g. 1 country]
- [EDITABLE: link attributes — e.g. 1 dofollow link per placement]
- [EDITABLE: delivery timeframe — e.g. 2–4 weeks]
- Live URL reporting
- [EDITABLE: e.g. 5 placements]
- [EDITABLE: publisher category mix]
- [EDITABLE: country targeting — e.g. up to 2 countries]
- [EDITABLE: content requirements — e.g. 1 article per placement]
- [EDITABLE: link attributes per placement]
- [EDITABLE: delivery timeframe — e.g. 3–5 weeks]
- DR/DA & organic traffic transparency
- [EDITABLE: e.g. 10+ placements]
- [EDITABLE: premium publisher category selection]
- [EDITABLE: multi-country targeting]
- [EDITABLE: content requirements — e.g. long-form options]
- [EDITABLE: link attributes per placement]
- [EDITABLE: delivery timeframe — e.g. 4–8 weeks]
- Full reporting pack per placement
- [EDITABLE: custom placement volume]
- [EDITABLE: custom publisher criteria]
- [EDITABLE: custom markets & languages]
- Custom content & link attribute terms
- Custom reporting & delivery schedule
- Integration with your e-commerce SEO roadmap
Media Placement Questions, Answered
Can you guarantee that a placement will be approved?
No. Publishers set their own editorial requirements, and approval rests with them. What we do guarantee is transparent selection — publishers are selected per campaign against agreed criteria — and content prepared carefully to each outlet’s stated requirements.
Do you share publisher lists or traffic statistics?
We do not publish fixed publisher lists, because selection is campaign-specific. During your campaign you see the proposed outlets with their category, country and available metrics — DR/DA and organic traffic data reported transparently as observed.
What link attributes do placements include?
Link attributes are agreed per campaign and per placement before publication — and we report what was actually published, not what was requested. No surprises after the fact.
How are country-specific placements handled?
You tell us the markets that matter; we propose publishers relevant to those countries and industries, and you approve the shortlist. Multi-country campaigns can be scoped in a custom package.
What do I receive when a placement goes live?
A delivery report with the live URL, final link attributes and placement details for every publication — within the delivery timeframe agreed at kickoff. Still have questions? Visit our general FAQ.
Place Your Brand Where It Belongs
Share your target market and criteria. We will propose publishers, metrics and timelines — and you approve everything before a single placement goes ahead.
Related services: Digital PR · Press Release Distribution · E-commerce Link Building · Blog